Why Re-Brush by Smiti?
Earth is the place we call HOME. With an estimated world population of 9.8 Billion by 2050, we can see the worldwide generation of waste to dramatically increase as well. We are passionate about how we can help to reduce the growing waste that is generated across our planet.
Plastic toothbrushes however convenient does have a huge impact on our earth when disposed and left in landfills. There are 4.7 billion plastic toothbrushes produced annually with each brush lasting about 1000 years, and there are over 80 million pounds of toothbrushes that are thrown into North American landfills each year.
What if there is a way to design a toothbrush where the toothbrush head can be replaced every 2-3 months while reusing the handle for a long time. There was born Smiti.
We have taken the best in class eco-friendly materials to create a handle combined with renewably sourced head to create a toothbrush where the head can be replaced every 2-3 months* while the handle can be used for a long time.
We have also created a great subscription plan for easy sign up and to receive the brush head every 3 months - sign up once and leave your brushing needs to us
* American Dental Association (ADA) recommends to change the brush head every 3 months